今や多くのグラフィック・デザイナーたちが、ほぼすべての時間をコマーシャル制作に注ぎ込むまでに成り下がってしまった。それにつれて、人々はデザインというものを、コマーシャルとしてしか感じなくなった。デザイナーたちのプロとしての時間とエネルギーが、本来生活に必要とされていないものの需要を生み出すために、消耗されているのである。
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